Honestly, we’re glad this conversation is happening. This trend isn’t “cute”; it’s marketing beauty culture to kids as young as 3. If you want a spa day, give them cucumber slices, a warm flannel, and some giggles - not products they never needed.
As dermatologist @drgeetika shared, the concern goes deeper: “When skincare is marketed as a ‘need’, and 3–6-year-olds start believing something is wrong with their skin because marketing pushes routines they never needed in the first place.” Childhood doesn’t need serums. It needs play, safety, and self-love - not adult expectations.
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