Description

Feeling overwhelmed by all the tools, tech, and to-dos when it comes to automation? You’re not alone—and this episode of The Digital Shift™ is here to cut through the noise.

In this solo episode, Natasha Roberson breaks down the ONE system you should start with when building out automation in your business. Whether you’re brand new to tech or stuck in “automation avoidance,” this conversation will simplify the chaos and show you exactly where to begin to get fast wins and lasting results.

If you’ve ever said, “I don’t know where to start with automation…” this is your starting point.

“Automation isn’t about doing less—it’s about doing the right things at the right time without burning out.”

✅ Who This Episode Is For:

• Entrepreneurs drowning in tech overwhelm
  
  
• Social marketers who know they need follow-up but haven’t built it yet
  
  
• Coaches, creators, and course builders ready to scale
  
  
• Business owners stuck in manual hustle mode who need relief, fast
  
  

📌 Key Topics Covered:

1. The Real Reason Automation Feels Overwhelming

• You’re trying to do too much, too fast
  
  
• Most people start with the wrong tools or systems
  
  
• Not everything needs to be automated—yet
  

2. The ONE System to Start With: Your Lead Capture & Follow-Up Flow

• Why it’s the foundation for everything else
  
  
• How it replaces guesswork with consistency
  
  
• What happens when this one system is running on autopilot
  
  

3.  Your First 3 Automation Steps (Even If You’re Not Techy)

• Step 1: Create a high-value lead magnet (quiz, guide, checklist)
  
  
• Step 2: Use a form or keyword to capture that lead
  
  
• Step 3: Automate your follow-up via email + SMS + DM
  

4.  Common Mistakes That Stall Your Automation Progress

• Trying to build an entire ecosystem all at once
  
  
• Jumping into complex tools without strategy
  
  
• Automating without understanding the journey first
  
  

5.  The Fast Track with SELF-MADE Hub

• Templates to help you launch your first system in hours, not weeks
  
  
• Done-with-you setup and mentorship to guide you
  
  
• Real stories of members who saw results after just one funnel
  

Ready to ditch the overwhelm and start with one powerfu

Try the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehub

Looking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/accelerator

Not ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studio

Follow us for more!
Jessica Green @iamjessgreen
Natasha Roberson @yourautomationmentor