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Finding love after 50 requires strategy, not luck. Dating industry pioneer Andrea McGinty shares how she transformed her own heartbreak into a matchmaking empire and now helps midlife singles navigate modern dating platforms.

• Founded It's Just Lunch in 1990 with just $3,000 after her fiancé called off their wedding
• Built her matchmaking business to 110 global locations, facilitating over 10,000 marriages
• Recognized the need to help people over 50 navigate online dating after divorce or loss
• Uses data analysis to match clients with the right dating platforms for their location and goals
• Advises on creating authentic profiles with quality photos that showcase personality
• Recommends crafting personalized 2-3 sentence messages showing genuine interest
• Emphasizes the importance of mindset preparation before entering the dating scene
• Suggests treating dating with strategic intentionality through a "business plan" approach
• Published "Second Acts: Winning Strategies for Dating Over 50" with practical worksheets
• Found her own husband online and married in Italy, proving her methods work

Check out my guest's book "Second Acts: Winning Strategies for Dating Over 50" on Amazon or her website at 33000dates.com, where you'll also find a free dating quiz to assess your readiness for relationship success.

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