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In this episode we interview Ravi Pimplaskar, a marketing leader and storyteller with over 20 years of experience in ad tech. Ravi blends performance storytelling with campaign strategy, showing how emotion and structure can transform even the most technical B2B content into something people actually feel.
What you'll learn in this episode:
- The six-word storytelling method that sharpens every campaign.
- Why every great marketer needs a moral — and a message.
- How to design for emotion, not just information.
- Turning bland B2B content into entertainment through empathy and relevance.
- How a “halftime show” webinar 5x’d engagement by changing the tone, not the topic.
- Why preparation creates freedom: rehearse, refine, then improvise when needed.
- How vulnerability and iteration drive creativity and confidence in your marketing.
