In this episode we interview NJ Skoberne, a seasoned growth strategist with experience leading teams at Uber, Wise (formerly Transferwise), and high-growth gaming startups like FitXR. Currently based in London, NJ brings a global perspective on product, growth, and the art of finding scalable traction.
What you'll learn in this episode:
- Why product market fit isn’t enough to scale
- The key to unlocking product market channel fit
- How Uber’s referral loop became a growth machine
- When to pivot away from a failing channel experiment
- How to structure tests with clear timeframes and KPIs
- What you should ask customers before choosing a growth channel
Text us what you think about this episode!
