This SPIZZ newsletter excerpt and Notbook Deep Dive from the December 14th Issue - High-Performing Lead Magnets for Chiropractors in 2025 analyzes the author's (Twisty) most successful lead magnets, highlighting key characteristics contributing to their effectiveness. Immediate value, low commitment, trendiness, emotional connection, visual appeal, shareability, specificity, customizability, authority positioning, and trust-building are identified as crucial elements. The author then proposes three services—coaching, training, or outsourced management—to help others replicate this success.
Finally, the piece subtly promotes a specific EHR system, ChiroHD, as a complementary solution.