In this episode of Keepin’ It Cleveland, host Isaac Williams sits down with Shay, founder of Be Browed, Etc. and the creator of Ohio’s first accredited permanent makeup school, to unpack the journey from artist to educator, advocate, and business owner.
This conversation explores how Shay entered an industry with little formal regulation, recognized a serious gap in training and standards, and took on the challenge of building a legitimate, accredited path for others to follow. We talk about the realities of entrepreneurship, what it means to turn experience into infrastructure, and how one pivotal moment helped validate her vision and move the business forward.
This episode is part of the return of Keepin’ It Cleveland, highlighting entrepreneurs, creatives, and community builders who are shaping the future of our city by doing the hard, often unseen work.
🎙 Hosted by Isaac Williams
🎬 Produced by Color Beyond
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If you’re a business owner, creative, or founder thinking about how to grow beyond just offering a service, this episode will give you real perspective on what that next level can look like.
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Keepin' it Cleveland is Produced by Color Beyond
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