Mary Meeker’s 2025 AI Trends report is arguably the most important piece of analysis on AI this year. At 340 pages, it charts the explosive growth of tools like ChatGPT, the shifting economics of AI development, and the geopolitical power plays shaping the next decade and the global implications for business, education, and geopolitics. But what really matters for marketers is what it signals about the future of our work.
In this episode, I’m breaking down the top insights. To help I’ve uploaded the full report into Google’s NotebookLM, their AI-powered research assistant designed to help you analyse complex documents.
So let’s dive in!
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