Google has just released Gemma 4, a powerful new generation of open AI models you can run on your own infrastructure, with no subscriptions and full control over your data.
In this episode, I explain what Gemma 4 is, why it matters for cost, privacy, and control, and what it means for organisations right now.
Because the question is shifting… Not just which AI tools you use, but whether you should start owning your AI instead of renting it.
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