Description

In this episode of The Law Firm Accelerator Podcast from BSPE Legal Marketing, attorney and author Bree Sullivan-Howell discusses how her personal divorce experience shaped her compassionate approach to family law and led her to write Crush Your Divorce and Keep Your Faith. She and host Viktoria Altman also explore impactful marketing strategies, the importance of trust, and the power of genuine client connections.

Podcast Takeaways:

1. Leverage Authentic Stories: Use real-life experiences to build genuine rapport with clients.
2. Community Connection: Engage with local networks to establish credibility and recognition.
3. Faith-Focused Approach: Integrate personal values respectfully to guide clients in stressful situations.
4. Video Transparency: Let clients see who you are through short, personable clips.
5. Selective Marketing: Concentrate on the platforms most relevant to your target audience.
6. Stay Professional: Balance creative outreach with respect for ethical guidelines.
7. Educate Clients: Provide resources and guidance to empower clients before consultations.
8. Aim for Longevity: Plan a long-term strategy with consistent branding and messaging.
9. Encourage Growth: Use each new challenge as a catalyst for personal and professional development.
10. Focus on Service: Always center your practice on helping clients solve their problems.

About the Interviewee (Bree Sullivan-Howell)
Bree Sullivan-Howell is a dedicated family law attorney who combines legal expertise with a faith-based outlook. Through her book Crush Your Divorce and Keep Your Faith, she offers guidance and empathy for those facing one of life’s most challenging transitions. Book coach: Michelle Melton Cox 

About the Host (Viktoria Altman)
As the founder of BSPE Legal Marketing, Viktoria Altman specializes in empowering law firms to build strong brands and attract the right clients. She hosts The Law Firm Accelerator Podcast to spotlight strategies and success stories that can transform legal practices.

About BSPE Legal Marketing
BSPE Legal Marketing is committed to providing tailor-made marketing solutions for law firms of all sizes. From SEO to social media and beyond, BSPE helps lawyers grow their practices with proven, ethical, and results-driven tactics.

Youtube: https://youtu.be/hLmB9SWINlI