Does any of this "advice" sound familiar to you?
If someone is unemployed, searching, and scared, this is what they often hear.
Unfortunately, most small businesses fail and random visibility ≠ success, trust, new clients coming in, etc.
Business gurus sell you using a familiar formula:
You're doing _________ wrong. → But I know the secret. → And it's simple.
🤔 Is it though? Let's explore...
BLS stats on business failure: https://www.commerceinstitute.com/business-failure-rate/
***
Subscribe to my weekly newsletter, The Unicorn Dispatch, here: https://sara-causey.kit.com/2d8b7742dd
Sara's award-winning biography of Dag can be found on Amazon: https://www.amazon.com/Decoding-Unicorn-New-Look-Hammarskj%C3%B6ld-ebook/dp/B0DSCS5PZT
Her forthcoming project, Simply Dag, will release globally on July 29, 2026.
#businessfailure #badbusinessadvice #randomvisibility #salestactics #caveatemptor
