What are the most common misconceptions about how social norms and behaviors interact—and how can they mislead even well-intentioned change-makers?
In Episode 5 of Social Norms Chat, Cäcilia Riederer and Dr. Sohail Agha bust five big myths that often show up in the world of social and behavior change. From the myth of a one-way relationship between norms and behaviors to the oversimplification of how change happens, this episode is a reality check for anyone working to shift harmful norms or design effective interventions.
Whether you're designing a program, evaluating outcomes, or trying to make sense of social change in your own community, these five takeaways are essential tools for thinking clearly—and acting effectively.
📖 Use alongside the Transforming Social Norms Toolkit
Post we mentioned:
Involving Fathers in Children's Nutrition
Got feedback or ideas? Email us at caecilia@betterpolitics.foundation
Website: transformnorms.com
LinkedIn: TransformNorms
Executive producer and host: Cäcilia Riederer
Special guest: Dr. Sohail Agha
Producer and writer: Dora Ehrlich
Editor: Tabusum Akter