"For me, I think if I say, ‘Where do I want all of these things to be in 10 years?’ But I'm not even where I want to be right now, for right now's brain and right now's money. It's really hard for me to say what 10 years will bring. 10 years… I mean, I can make stuff up, but it doesn't feel connected to like my soul if I'm just making stuff up." - Annalie
If you've ever sat through a business planning session feeling like you should have this massive, life-changing "Big Why" but... you just don't... this episode is your permission slip to do it differently.
We're breaking down business planning for 2026 in a way that actually makes sense for how YOUR brain works. Annalie and I get real about the years we didn't care about our goals, the times we've clocked in just because we had to, and why that's not only okay—it's sometimes exactly what you need.
This episode covers everything from knowing your baseline numbers (average commission, database size, conversion rates) to discovering what actually motivates you—whether that's a massive vision board or just making sure you can pay your bills and buy the big sweatpants. We're diving into values elicitation exercises, future visioning techniques, and why Annalie's "bucket system" might be the missing piece you've been looking for.
Plus, we share NAR's chief economist's predictions for 2026 (spoiler: he was really wrong last year, but we're listening anyway) and break down what a 4% appreciation market actually means for your business.
Whether you're a seasoned agent ready to refocus or a newer agent wondering if you'll ever feel motivated, this episode meets you where you are—probably in your sacred sweatpants.
CHAPTERS:
00:00 - Welcome: The sacred sweatpants hierarchy system
08:35 - Business planning prep: What numbers do you need?
15:22 - Database definitions: Who counts as sphere vs. leads?
22:43 - The Big Why: What it is (and what it's NOT)
35:15 - Different seasons require different whys
42:30 - Values elicitation exercise: Finding what drives you
48:45 - Annalie's bucket system: Health, home, relationships, finances, business 55:20 - Future visioning vs. present-focused goal setting
62:15 - Market predictions 2025: NAR's chief economist weighs in
68:40 - Interest rates, appreciation, and what it means for agents
75:10 - Seasonality insights: When opportunity actually exists
Email: hello@realestatedonerightishpod.com
Website: www.realestatedonerightishpod.com
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