What if accountability didn’t feel like pressure
And what if seller reports didn’t take hours to build
In this episode of Take It and Run, Kristi and Kelcie sit down with Derek Caldwell, Team Lead of The Caldwell Group at eXp Realty, to break down how he’s built real accountability systems using automation, trust, and AI.
Derek shares how his team replaced manual reporting, awkward check ins, and CRM overwhelm with weekly scorecards, transparent dashboards, and systems agents actually enjoy using. You’ll hear how empathy drives performance, why non negotiables create freedom, and how AI has become his second brain in operations.
Then Derek pulls back the curtain on North, the AI powered seller report generator he built to solve one of the biggest pain points in real estate. North automatically pulls listing data, social media activity, showing feedback, comps, and market analysis into a clean, branded report sellers actually read. No spreadsheets. No copying data. No guessing.
To make it even better, Derek gave Take It and Run listeners an exclusive offer.
🚨 Use code RUN20 to get 20% off North
You’ll also get a 14 day free trial to test it with your own listings.
If you lead a team, manage operations, or carry listings and want smarter systems without micromanaging people, this episode is required listening.
🔑 What You’ll Learn
👉 Try North at NorthReports.com
👉 Use code RUN20 for 20% off after your free 14 day trial
🙌 Connect with Derek Caldwell
Instagram: @dcaldwell
Email: derek@northreports.co or derek@caldwellrg.com
👉 Subscribe to the newsletter for tools and templates that make delegation easier: Join here
👉 Follow on Instagram for daily inspo and real talk: @kristijencks
👉 Watch clips & trainings on YouTube: @coachkristijencks
