Want to rapidly grow your martial arts school? This episode delivers a masterclass in strategic enrollment growth from someone who's done it consistently across multiple locations.
Master Lee breaks down his exact formula for enrolling 20 new students in just 30 days—a system built on proactive marketing rather than passively waiting for inquiries. The mathematical breakdown is refreshingly straightforward: you need 120 leads to book 60 appointments to conduct 40 intros to enroll 20 students. But the magic lies in how to generate those 120 monthly leads through strategic events and community presence.
Birthday parties emerge as the enrollment secret weapon, with each party bringing approximately 15 potential students into your facility. Master Lee reveals how some successful schools dedicate entire Saturdays exclusively to hosting parties, creating consistent lead flow and exposure.
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