Host Elsa welcomes Brooke, co-founder of the Mone Wellness postpartum app, to discuss motherhood, postpartum realities, and the inspiration behind building a dedicated support resource. Brooke shares her experience becoming a mom during COVID, her three home births with a midwife team (including a prolonged second pregnancy, postpartum hemorrhage, and a colicky baby), and how each postpartum season differed. They talk about baby temperament, colic, lactation support, supplementing with formula when needed, and Brooke’s experience with mastitis. Brooke explains Mone Wellness features including evidence-based education, tools for tracking and guidance, community forums, baby feeding support, symptom alerts for potential complications, partner email tips, and content on boundaries, contraception, and wellness goals, emphasizing that postpartum extends far beyond six weeks.
00:00 Meet Brooke
00:49 Podcast intro and welcome
01:23 Brooke’s mom journey
04:21 COVID pregnancy and homebirth plan
06:54 Home birth story
10:15 First postpartum reality check
12:03 Second birth and hemorrhage
17:14 Colic and baby temperament
21:39 Third birth healing water birth
24:29 Lactation role and feeding journey
25:33 Fed Baby Mindset
26:58 Mastitis Scare Story
29:02 Birth Plans Let Go
31:26 Career Shift to Birth Work
33:54 Mone Wellness App Origin
34:59 App Features and Audience
36:17 Bridging Postpartum Care Gap
40:15 Tracking Tools and Education
44:46 Partners Support Feature
45:40 Launch and Marketing Push
48:38 Advice and Myths Rapid Fire
56:14 Closing Thanks and Outro
IG: https://www.instagram.com/monewellnessapp/
website: https://monewellness.com/
Brooke Orloff, co-founder of Mone Wellness—the comprehensive postpartum support app—is a certified prenatal/postpartum doula, lactation counselor, and entrepreneur. As a mother of three who has personally navigated the raw, beautiful, and challenging moments of the fourth trimester, Brooke offers heart-centered, practical guidance. She helps new parents manage the emotional whirlwind, breastfeeding hurdles, and everyday realities of early motherhood with empathy and wisdom.
Thanks for listening to It’s a Circus Podcast — Unfiltered stories of motherhood, identity, and the art of Self care
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