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What started with a food processor in a Boulder, Colorado, kitchen became one of the most recognizable brands in the natural foods aisle. Justin Gold turned his homemade nut butters into Justin’s, a company known not only for its delicious products and innovative packaging, but also for its commitment to responsible sourcing and sustainability. After selling the company to Hormel in 2016, Justin stepped away from the brand he created—but plot twist, now he’s back! Today on ShelfSense, Marigold and I talk with Justin about those early kitchen experiments, the remarkable journey of building a brand and what brought him back...on The Justin's Back - Story!

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