Description

If you’ve ever feared dropping off Google after a website redesign, this episode is your SEO safety net. 🔍

I’m joined by Sara Dunn, founder of Sara Does SEO, to talk about how wedding pros can protect (and even boost) their rankings during a rebrand or site refresh. 

We dive into simple, no-fluff strategies to get found by your dream clients on Google and now, even in AI search tools like ChatGPT.

Whether you’re launching a new website or just want to finally understand SEO without the overwhelm, this conversation will help you build visibility that lasts.

Key Takeaways:

• You don’t have to lose rankings when you launch a new site, strategy matters most.
• Move blogs at launch, not later, to keep your SEO equity intact.
• Never let your homepage title say “Home”, optimize it for your service + location.
• Focus on low-competition, high-relevance keywords for faster results.
• Updating old blog posts can outperform creating new ones.
• Add your experience stats (“10 years,” “300+ weddings”) — AI uses them to rank trust.
• Choose a platform you’ll actually manage, SEO works when your site stays active.
• Listen for more simple, actionable tips to future-proof your website visibility!

Resources Mentioned:

• Follow Sara Does SEO
• Wedding SEO Bootcamp
• SEO Lunch & Learn Series