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 In tiny Muscle Shoals, Alabama, Rick Hall’s FAME Studios gave birth to a new soul sound. Hear how a scrappy rhythm section nicknamed “The Swampers” and Atlantic Records producer Jerry Wexler transformed FAME into a hit factory. From Percy Sledge’s raw “When a Man Loves a Woman” to Aretha Franklin’s electrifying “I Never Loved a Man (The Way I Love You),” this episode shows the Queen of Soul finding her voice.

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