How can wellness be made affordable, accessible, and enjoyable for everyone? In this episode, Solomon Thimothy interviews Jeremy Jacob, founder of Evolve, to explore how the brand is redefining the wellness experience.
Jeremy shares the story of Evolve, from creating a flexible membership model to building a community-focused wellness environment. He also discusses franchising strategies, operational challenges, and how innovation and adaptability drive growth. This episode is packed with practical insights for entrepreneurs, wellness enthusiasts, and anyone interested in creating meaningful experiences that scale.
Takeaways:
- Evolve is designed to make wellness services accessible to a wide audience.
- The flexible membership model allows customers to pay based on usage, enhancing affordability.
- Staffing challenges, especially post-COVID, shaped operational and service strategies.
- Franchising is approached with a focus on community support and maintaining brand standards.
- The ideal customer includes anyone seeking to improve their wellness and lifestyle.
- Creating a social, community-focused wellness space enhances engagement and experience.
- Operational efficiency is critical to keeping services affordable and sustainable.
- Prioritizing customer service ensures a welcoming and inclusive environment.
- Future innovations are guided by customer needs, wellness trends, and market feedback.
- Lessons learned include pacing growth and carefully managing franchise expansion.
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