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I’m sure there’s a name for this condition…but we’re wondering sometimes how disconnected salespeople are from the reality of the sales process—and the prospect. To us, there is a massive disconnect that begins almost immediately between salesperson and prospect. And to not address it is to abdicate control—and lose the sale. But there is a better way, and in this podcast, Bill and Bryan reveal it.

If you want to learn how to build a Conversion Event that turns suspects into prospects and prospects into clients, join me June 5th inside Insider at advancedsellingpodcast.com/insider.