Summary
This episode of Activating Curiosity is for construction and AEC industry leaders navigating ongoing industry change and preparing for what’s next.
Host Ryan Ware sits down with Brian Turmail, Vice President of Image for the Associated General Contractors of America (AGC), to explore what leading change in the construction industry will require as we move toward 2026 and beyond.
Together, they unpack critical leadership challenges shaping the industry, including workforce shortages, technology adoption, economic uncertainty, and the growing need for collaboration across the AEC ecosystem. The conversation highlights why many change initiatives fail—and why empathy, communication, and human-centered leadership are essential to effective change management in construction.
Ryan and Brian also explore the role of culture, care, and curiosity in building trust, reducing change fatigue, and helping teams adapt in an evolving industry.
If you’re focused on construction leadership development, navigating industry challenges, or leading change with clarity and confidence, this episode offers a grounded and forward-looking perspective on the future of construction leadership.
Chapters
05:00 - Challenges in the Construction Industry
15:00 - The Role of Technology and Innovation
25:00 - Cultural Shifts and Workforce Development
35:00 - Importance of Human Connection and Empathy
45:00 - Future Outlook and Call to Action
Guest
Brian’s role is to develop and oversee all public, member and chapter communications, marketing, fundraising and sales activities for the 27,000 member construction trade association. He also oversees the association’s market insights and grassroots activation efforts. And he helps support the association’s workforce development efforts, including advocating for career and technical education funding and immigration reform, executing workforce recruiting campaigns in partnership with AGC chapters, creating workforce development resources for members and organizing the annual National Construction Industry HR & Workforce Development Conference, among other activities.
He is a member of the board of directors of AGC Charities Inc, the association’s charitable arm, where he oversees Operation Opening Doors projects that get volunteer contractors to renovate facilities for worthwhile groups.
Websites
https://www.agc.org/industry-priorities/project-innovation-delivery
https://buildculture.org/
Send us your thoughts, ideas, questions
Connective Consulting GroupFollow Ryan at the following:
https://www.linkedin.com/in/ryankware/
https://www.linkedin.com/company/connective-consulting-group-llc
https://connectiveconsultinggrp.com/
https://connective-coaching.com/
https://ryanware.me/
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