If you’ve ever bought something and thought, “How have I lived without this?”, this episode is for you.
In this episode, Victoria shares a very unexpected marketing lesson sparked by a shopping trip and a pair of fluffy pink wristbands that completely changed her morning and evening routine.
What started as confusion in a checkout queue turned into a powerful realisation about how people tolerate small daily frustrations… simply because no one has shown them there’s an easier way.
From there, she explores what this has to do with your business, your messaging, and why some of your best clients might be walking straight past the solution you offer.
If you want your marketing to feel less pushy and more obvious, in the best possible way, this episode will change how you think about problems, clarity and demand and the 'to do' list to get visible, and get your best type of clients taking action.
Sometimes the sale isn’t about being louder.
It’s about helping someone finally say, “Ohhh… now I get it. And I want it."
Grab free templates, checklists and guides at allstarmarketingclub.com/resources - everything you need to market smarter, not harder.
About Victoria: Marketing Coach & Trainer Victoria Vickery serves up marketing advice with fewer buzzwords, more belly laughs, and stories you’ll never un-hear... because memorable marketing starts with memorable lessons.
For More Tales, Tips & Tangents: @victoriav1ckery
