In this episode of Add To Cart, we checkout Michael Beveridge, currently content director at Bailey Nelson and the creative brain behind advertising for brands such as Koala and Good Pair Days. Michael started his career as a junior copywriter before becoming a contestant on Big Brother and then a breakfast radio host before joining then start-up Koala.
Links from the episode:
Lead and Disrupt by O-Reilly & Tushman
How to Not Win Ad Awards with Michael Beveridge | #070
Questions answered in the podcast:
About your host: Nathan Bush from 12HIGH
Nathan Bush is the founder and lead strategist at eCommerce consultancy, 12HIGH. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.
About your co-host: Michael Beveridge from Bailey Nelson
Michael likes to think he specialises in non-cringe communication - which is incredibly rich from someone that was on commercial radio for five years. He’s a start-up focussed creative director who cut his teeth with the in-house creative team at Koala - and is now looking after global creative at optical startup, Bailey Nelson.
You can contact Michael at LinkedIn
Please contact us if you:
Email hello@addtocart.com.au We look forward to hearing from you!
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