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Description

In this episode of Add To Cart, we are joined by Kellie Hush, former editor in Chief of Harper's Bazaar with more than 20 years’ experience in the Australian and international fashion industry. We hear Kellie’s thoughts on the importance of brand stories, innovative retail partnerships and customer communities as well as lessons learned from the recent launch of and exit from, her own accessories brand The Way...speed humps and all. We learn why, according to Kellie, ‘the circus is over’ for luxury fashion, how the traditional Aussie department store needs a reboot and how fashion retail will emerge post-Covid.

Links from the episode 

We Wear Australian 

Australian Fashion Council

Free fashion industry report from Shopify Plus (sponsored) 

Klarna (sponsored)

Questions answered in the podcast include:

This episode was brought to you by…  

Shopify Plus

Klarna

About your host: Nathan Bush from 12HIGH

Nathan Bush is the founder and lead strategist at eCommerce consultancy, 12HIGH. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia’s Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.

About your co-host: Kellie Hush

Kellie Hush is a fashion entrepreneur and former Editor-in-Chief of Harper’s Bazaar Australia. With more than 20 years’ experience in the Australian and international fashion industry, she is one of the most influential and respected people in the Australian fashion industry. In 2019 Hush created and launched fashion accessories brand The Way and now consults with some of Australia’s largest fashion brands. She is a regular fashion commentator on television, radio, in print media and a published author. 

You can contact Kellie on LinkedIn

Email hello@addtocart.com.au We look forward to hearing from you!

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