In this episode of The Fuck It Shift, host Adam Ross unpacks the so-called “Backwards Law” — the idea that the harder you chase happiness, love, or success, the further away it slips.
But Adam doesn’t buy it. Instead, he shares how his own life proves the opposite: when you believe deeply, speak positively, and commit to a vision, opportunities flow your way. From pursuing his wife long before she believed it would happen, to rebuilding his life after losing everything, Adam reveals why mindset is the foundation of every breakthrough.
This isn’t about chasing happiness like it’s a finish line. Happiness is a fleeting feeling. The real shift comes from focusing on belief, intention, and the words you speak into your own life. Adam explains why words are seeds, how your subconscious programs your reality, and why acting as if creates momentum that self-doubt can’t.
Whether you’ve been stuck in negativity, doubting your own worth, or waiting for the “right time” to succeed, this conversation will challenge your thinking and remind you that belief is free — and it changes everything.
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