Description

Don't want to be chained to your business? 

In the first episode of Being in Business, Caley shares why she doesn’t want to be doing what she’s doing now in 10 years, why that’s not a failure, but the natural evolution of entrepreneurship, and how entrepreneurs can evolve from personal brands into equity-driven ventures.

This is a conversation for established online business owners who are starting to think beyond personal brands and cash-flow machines, toward building true equity engine businesses that create wealth and freedom without requiring constant presence.

You’ll hear Caley’s unfiltered thoughts on:

• Why online business success is just the beginning, not the end goal
• How to leverage holding companies, retained earnings, and structure to buildlong-term wealth
• The shift from personal brand reliance to equity-driven, sellable businesses
• Why entrepreneurs are craving offline ventures and real human connection in the age of AI
• How to navigate business growth while staying true to your values in a flawed system

Whether you’re scaling past six or seven figures or still dreaming of your first hundred thousand, this episode will expand your vision of what’s possible when you start thinking forward.

Enjoyed this episode? Come tag me and say hi on Instagram to let me know: https://instagram.com/cjdimmock