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Description

Most sales organisations don’t fail because they lack leads.
They fail because they can’t see who is ready to buy.

In this AI4Sales Edge episode, we unpack a real B2B case study where AI-driven lead scoring and enrichment reduced low-quality leads and increased close rates — without hiring more SDRs or increasing marketing spend.

By analysing real buyer behaviour — pricing page visits, repeat sessions, and deep product engagement — AI surfaced high-intent prospects in real time and filtered out the rest.

You’ll learn:
 • How AI identifies buyer intent
 • Why sales teams mistake activity for progress
 • How AI sharpens qualification and focus
 • The difference between busy sales teams and revenue teams

This episode is for sales leaders, founders, and RevOps teams who want precision — not more noise.

Real stories. Real results. No fluff.