My guest today is Grammy-nominated producer, songwriter and music tech entrepreneur Sidney Swift.
Sidney is a 10x platinum producer with major credits like Beyoncé, Lil Wayne, Nicki Minaj, Drake, Sabrina Carpenter, and many more.
In 2019, he started Defient to bridge the gap between music, pop culture, and next-gen technologies. This led to being granted a US patent for inventing "secondary device synchronization", a technology used in music and television to layer digital media experiences.
He’s also the founder of Recoup, which is focused on empowering modern music executives with AI tools for artist development and direct to fan engagement.
During the interview we talked about embracing AI in music management and marketing, the unique way he broke into the business, his virtual artist side project, the changing landscape of music creation, and much more.
I spoke with Sidney from his home outside of New York City.
Key Takeaways:
00:00:00 - The Inevitable Rise of AI
00:00:20 - Introducing Sidney Swift
00:01:27 - From Music Producer to Tech Innovator
00:03:07 - Reinventing Himself in the Industry
00:04:12 - The Shift in Music Creation
00:05:29 - Embracing Change with AI
00:06:42 - The Future of Music Genres
00:08:16 - Copyright Concerns in AI Music
00:10:07 - Creative Collaboration and Credit
00:11:35 - Breaking into the Music Business
00:13:35 - The Move to Los Angeles
00:14:29 - Navigating the LA Music Scene
00:16:19 - Innovative Approaches to Songwriting
00:19:15 - The Birth of Defiant
00:20:28 - Introducing Rekoop
00:23:29 - The Future of Music Creation00:25:10 - The Changing Landscape of Success
00:27:12 - The Value of Small Fanbases
00:29:46 - The Importance of AI in Music
00:30:51 - Advice on Embracing Discomfort
00:31:57 - Closing Thoughts and Reflections
Additional Resources:
Learn more about Sidney's work: https://recoupable.com
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