How do you connect with customers when nothing jumps out… and you’re not exactly a sports guy?
Today’s Question of the Day tackles a challenge every tech and comfort advisor runs into: walking into a home, scanning the walls, scanning the shelves… and finding zero to connect with. No sports memorabilia. No family pictures. No cute dog. Nothing.
So what do you do?
In this episode, I share a real story about buying a used Porsche — a car I knew absolutely nothing about — and how staying curious turned a complete mismatch into a great connection. I break down:
• Why pretending to know something never works
• The magic of letting the customer be the expert
• Questions that instantly open people up (“What draws you to this…?”)
• How curiosity builds trust faster than common interests ever will
• Why this works in sales and around the Thanksgiving table
• A little Ted Lasso wisdom: “Be curious.”
The truth? People love talking about themselves. If you stay curious, they’ll feel seen, safe, and connected — and that’s who they buy from.
Give it a listen before your next appointment… or before Thanksgiving dinner with that one relative you never know what to say to.
Have a Question? - Submit your questions to chrish@nexstarnetwork.com
