In this episode of Summit Sessions with Bryan Schielke, hosts Bryan sits down with Susan Werkner and Peter Applebaum, Co-Founders of The Agency Accelerators. With decades of experience building and scaling award-winning digital agencies, they've helped over 300 agencies worldwide land 5-, 6-, and 7-figure corporate contracts.
They share practical insights on overcoming imposter syndrome to pursue enterprise clients, building predictable business development systems to avoid the revenue roller coaster, staying ahead of trends like digital investor relations and sustainability, keeping relationships human in an AI-driven world with "Customer Romance," balancing long-term brand positioning with short-term revenue needs, and avoiding common pitching mistakes when targeting larger organizations.
The conversation highlights their proven frameworks, including their new book Landing Whales: The Proven Blueprint for Selling to Larger Clients, and tools like Opening Doors AI for always-on lead generation. If you're an agency owner or service business leader aiming to scale confidently and win bigger clients, this episode delivers actionable mindset shifts and systems to implement right away.
Tune in for real-world strategies from founders who've worked with brands like American Express, Qantas, Pfizer, Sony, and more.