**Persuasion Club — Episode 31**
**Sunday, August 23 • 6 PM PT**
**Special Guest: “Doc” Hypnosis (@BowTiedTrance)**
What if hypnosis isn't some guy swinging a pocket watch in front of your face?
This week, we're joined by **“Doc” Hypnosis**, aka **@BowTiedTrance**, for a deep dive into the overlap between **hypnosis, persuasion, language, psychology, and the way our brains construct reality**.
Doc is the author of *This Feels Like Cheating!* and *Demonetize Your Mind!* and spends his time breaking down the persuasion techniques hiding in plain sight—in politics, media, advertising, relationships, AI, and everyday conversation.
We'll get into:
🧠 What hypnosis actually is—and what people get wrong about it
🗣️ Pacing, leading, mirroring, and hypnotic language
🎯 How expectations and framing can change what we experience
😂 Why humor can be “nuclear-grade persuasion”
🤖 Whether AI is learning to persuade us—or we're learning to sound like AI
👀 How to recognize when persuasion techniques are being used on you
🛠️ How these techniques can be used ethically in everyday life
🥤 And, of course, the influence of **Scott Adams** and his persuasion toolkit
Can someone actually **rewire your brain** with words?
And if they can...
**How much of it is already happening without you noticing?**
Join Kevin & Steven with special guest **Doc Hypnosis** for what should be a fascinating trip down the persuasion rabbit hole.
**Persuasion Club**
Government IT workers by day. Persuasion enthusiasts and verbal cage fighters the rest of the time.
