What if your book didn’t just launch a message, but fueled an entire movement?
In this episode, Kimberly Spencer shares the behind-the-scenes strategy that turned her book into the foundation for two thriving companies. From sprint writing in an Airbnb to securing dozens of legal case-study permissions in just days, Kimberly reveals what it really takes to move from idea to impact.
We talk about the balance between intuition and structure, the importance of community when launching a book, and why podcast guesting can become one of the most powerful marketing engines for authors.
Kimberly also opens up about navigating criticism, letting go of perfectionism, and building a long-term roadmap for authors who want their work to create lasting change.
If you’re writing a book, or thinking about launching one, this conversation offers practical insights on how to align your message, business, and platform for real momentum.
In this episode we discuss:
• Aligning your book with clear business and impact goals
• Breaking a writing deadline with a focused sprint retreat
• Securing 32 case study releases in just five days
• Shifting perfectionism toward clarity and consent
• Turning a book launch from a “me goal” into a “we goal”
• Using podcast guest appearances to drive demand for your book
• Handling criticism while maintaining standards and boundaries
• Balancing faith, intuition, and due diligence in business decisions
• Planning writing and launches seasonally for sustainability
• Building a long-term roadmap of books and ideas
• The concept behind Kimberly’s upcoming book Money Bulimia
• How family, faith, and community can fuel creative work
Continue the conversation with Kimberly at CrownYourself.com and explore more episodes of her podcast.
Interested in learning how guest podcasting can generate serious revenue?
Reserve your spot for the 100K Profit From Guest Podcasting call at CommunicationQueens.com.
If you’re ready to move your book forward, schedule a consultation at
FinishTheBookPublishing.com to explore the next steps in your publishing journey.
Finish the Damn Book Podcast is for writers who know they have a book in them — and are ready to finally get it done.
Hosted by Susie Schaefer, this show cuts through perfectionism, overwhelm, and publishing myths to focus on what actually moves a book forward. Through honest conversations with authors, editors, ghostwriters, and industry insiders, Susie explores the craft, mindset, and real-world mechanics of writing books readers finish and share.
Each episode offers a blend of:
Whether you’re working on memoir, nonfiction, or a book that defies categories, Finish the Damn Book is here to help you stop circling the idea and start delivering the work.
Because the world doesn’t need another unfinished manuscript, it needs your finished book.
