Numbers don’t lie… or do they? In this episode of The Law Firm Growth Professor Podcast, John Rizvi, The Law Firm Growth Professor®, dives into the deceptive world of law firm marketing metrics. Too many digital marketing agencies focus on vanity stats—like website traffic and social media likes—while ignoring the only numbers that truly matter: conversion rates, client acquisition costs, and revenue growth.
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John shares eye-opening insights on how law firms can cut through the noise, spot misleading metrics, and make data-driven decisions that fuel real, profitable growth. If you’ve ever been misled by marketing reports that look good but don’t translate into new clients, this episode is for you!
