Description

In Episode 11 of Rendered Real, we decode how fashion’s biggest players—Nike, LVMH, and beyond—are leveraging proprietary AI to reshape the creative process and tighten their grip on market relevance.

As exclusive models and private datasets power next-gen design, trend prediction, and product optimization, we explore both the promise and peril of this shift. Behind the automation lies a growing trust deficit: low-fidelity imagery, unclear sourcing, and the erosion of creative authenticity.

💡 In this episode:

• How fashion houses are building internal AI to protect IP and scale innovation
• Why consumer trust hinges on AI transparency and visual accuracy
• The backlash from creatives against data scraping and synthetic aesthetics
• What it takes to build brand-safe AI tools that elevate—not dilute—design integrity

This isn’t about using AI. It’s about owning it—with ethics, vision, and control.