Twenty years ago they were climbing.
Now they’re headlining with a different kind of conversation happening around them.
Godsmack has publicly hinted that this may be the final major run. Fewer tours. More one-offs. Possibly no more records. That’s a shift.
So what’s next?
The casino model.
We’ve seen it before.
Aerosmith
Mötley Crüe
Def Leppard
Poison
Joan Jett
Residencies. Multi-night casino runs. Destination weekends. It’s not a downgrade. It’s a pivot.
The real question is this:
Can Godsmack hit that tier?
Could they do three nights in a row at a major casino property? A week-long residency? A rotating run across the country?
There’s also a philosophical layer.
A lot of 90s and early-2000s hard rock and post-grunge bands came up with an anti-corporate, anti-establishment identity. Casinos can feel corporate. Branded. Structured.
Does that mindset stop them?
Maybe early in their career.
But lifestyle doesn’t pay for itself.
If you want to maintain production value, crew, homes, families, and legacy — you either tour, stream, or find a model that works.
And casinos work.
The real metric isn’t attitude. It’s relevance.
Can you still draw?
Can you sell rooms?
Can you move tickets in a destination market or a regional one?
If the answer is yes, the stage doesn’t matter.
The building just changes.
#HeresTheDealPodcast #Godsmack #CasinoResidency #RockBusiness #Aerosmith #MotleyCrue #DefLeppard #LiveMusicIndustry #RockLegacy #MaxBakerJr #JeffBrownen
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