Description

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Everyone went digital. Not everyone should have.

In this episode, Dan makes the case for what many churches quietly abandoned — broadcast television. While digital platforms get all the attention, there's a loyal, older, underserved audience still watching Christian programming on local and national TV. And your church may be missing them entirely.

This isn't about ditching digital. It's about thinking like a producer, not just a content creator.

What we cover:

• Church media strategy in the digital age
• Broadcast TV vs. digital outreach — what each does well
• Why Christian television audiences are uniquely loyal
• Local TV as a church growth tool
• National Christian media distribution
• The 13-week television production model
• Why broadcast builds trust at scale

The takeaway: Digital reaches those who are already looking. Broadcast reaches those who aren't yet.

Thinking about launching a TV program? Contact Dan directly at dan@drwmediaworks.com or visit drwmediaworks.com to talk broadcast strategy.

Connect with Dan: 🌐 drwmediaworks.com 🐦 Twitter/X: @danwathen 📸 Instagram: @danthetvman