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Description

Andy Simpson has spent his career building businesses in some of the most competitive corners of tech and recruitment - and this time, the tables get turned as he's interviewed inside his very own studio: Vertical Drop.

Andy is co-founder of Vertical Drop, founder of ryvr.ai, and host of Recruiting Alchemy. In this episode, we get into the studio horror stories that shaped how Vertical Drop was built, why almost every company that fails does so through a lack of distribution rather than a lack of product, and the real numbers behind LinkedIn and podcasting 'saturation' that most founders get wrong.

Key moments

0:00 – Andy sits down to be interviewed in the studio he co-founded ("poacher turned gamekeeper")
9:16 – The worst podcast studio experiences: turned away in the rain, handed three mugs of tap water
11:15 – Charged £80 to rent a £100 teleprompter for ten minutes
20:25 – "Almost all companies fail... through a lack of distribution" — the core thesis of the episode
51:54 – The real numbers behind LinkedIn/podcast "saturation": 97% of people never post, and why the ones who do aren't proof the space is full

GUEST
Andy Simpson - LinkedIn: https://www.linkedin.com/in/andyhsimpson/
ryvr.ai - LinkedIn: https://www.linkedin.com/company/ryvrai/posts/?feedView=all
Vertical Drop - LinkedIn: https://www.linkedin.com/company/verticaldropstudio

HOST
John Blackburn - LinkedIn: https://www.linkedin.com/in/johnblackburnvoc/

LISTEN ON
Spotify: https://open.spotify.com/show/033fUoL5bIAsPbJQ95mDW0
Apple Podcasts: https://podcasts.apple.com/us/podcast/made-in-public/id1896618101

This episode is sponsored by Vertical Drop: https://www.vertical-drop.com/