Description

After delivering a keynote in Esperance, Tori couldn't stop thinking about one conversation that kept resurfacing: regional Australia doesn't need more influencers—it needs more influential people. 

In this powerful episode, she unpacks the difference between building influence and chasing attention, and why leading publicly feels so much harder when you live in a small town. From Tall Poppy Syndrome to the reality of everyone knowing your family, Tori explores the unique social pressure regional women face when they choose to share bold opinions and step into leadership. 

This is an invitation to stop waiting for permission, stop playing small, and recognise that your community needs more capable women willing to put their hand up, shape conversations and create opportunities.

Because influence isn't about followers.

It's about changing what happens next.

🔑 Inside this episode:

• The difference between being an influencer and being influential
• Why visibility feels harder in small towns
• How Tall Poppy Syndrome keeps capable women quiet
• The hidden cost of waiting for someone else to lead
• Why regional leadership requires proximity—not anonymity
• How influence creates opportunities for your business and community
• The challenge to become "a little too big for your boots"

👉 If you're ready to build authority and become known for your expertise, DM me "EXPERTS" on Instagram to start the conversation about The Regional Experts Mastermind.

The Regional Experts is my mastermind for rural and regional women building a business that supports their life. Apply now