Description

Nobody asks why you haven't signed a client this month.

Nobody notices that three have just left. Nobody tells you your prices haven't moved in four years. Nobody points out that you stopped marketing the minute you got busy. And nobody knows you've had a really shit week.

That's the bit of self-employment nobody puts on Instagram.

This week's episode is a bit different. It's less about what to implement and more about something I've been thinking about for a while. One of the best things about working for yourself is that nobody tells you what to do. One of the hardest things is exactly the same sentence.

In this episode:

• Why you can be surrounded by people in a busy gym all day and still be completely on your own
• What freedom actually is, and why I don't think it's the money, the cars or the holidays
• The systems most of us are quietly trying to break away from, and why doing that is harder than anyone admits
• Freedom doesn't mean having no structure or support. It means getting to choose your own
• Why the hardest periods of my own business weren't the ones where things were going badly
• The trap you can build for yourself after escaping everyone else's
• Two questions worth sitting with this week, including the one I'd want everyone listening to answer honestly

The question isn't whether you're capable of doing this on your own. You clearly are, or you'd never have started. The better question is why you'd want to.

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