Most podcast hosts chase “growth” without understanding how a podcast funnel actually works. And if you’re only looking at downloads or list sign-ups, you’re missing the two earlier moments that decide whether anyone ever hits play in the first place. So let’s fix it.
I’m breaking down the three conversion points that determine your podcast’s ability to attract new listeners, keep them listening, and drive revenue long-term. You’ll see exactly what “good” actually looks like (with real benchmarks), and how to read your data inside of Spotify and Apple so you can spot the exact moment listeners are silently dropping off inside your podcast funnel and fix the leaks fast.
So, if you’re done crossing your fingers every time you publish and you want a show that actually converts, hit play and let’s dive in.
0:02 – Why Your Podcast Isn’t Converting Even If Listeners Say They Love It
2:43 – The One Conversion Metric Every Host Ignores (And Why It Kills New-Listener Growth)
4:30 – The Spotify Numbers That Instantly Tell You If Your Cover Art and Title Are Working
12:49 – The Apple Metrics That Show Exactly Where Your Episodes Lose Attention
21:40 – The Easiest Way to Spot Early Revenue Signals From Your Podcast
Other Episodes You’ll Love:
→ This episode was recorded on the Deity VO-7U
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Special thanks toResonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re podcasting but aren’t seeing listeners, leads, or sales from your show, book a free strategy call to find out what’s not working and how to fix it.
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