When did Instagram and Social Media start performing better for me?
When I stopped trying to “game” the algorithm.
Social media metrics become more and more like a credit score on every update. It’s complicated, even if you do it for a living (which I do).
Let's talk about
What's important to look at and why
Engagement and rich content
Stories and posts (specifically Instagram) - Less is more
And a tip from my Mentor, stay laser focused. If your content is all over, it will confuse the audience and the algorithm - especially Instagram.
Remember - it's 'insta' (Instant, as in what's happening right now) which makes posting more in the moment. These are highlights and spaces for your to document what you work on and when.
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