Aging planning starts with conversations.
Lauren Clough, Co-Founder and CEO of bQuest joined me on the Get Ready Before Life Happens podcast to explore why aging plans matter, how early family conversations create clarity, and the important role financial planners and care professionals play in helping families navigate caregiving decisions. Lauren shares practical insights on aging in place, building support systems, and creating a plan that aligns with a family’s wishes and values.
Key Takeaways
Tony’s Take: When families talk openly about wishes, care, and support before a crisis happens, they create a stronger foundation for the future. That clarity becomes a gift for everyone involved.
Connect with Lauren Clough:
Resources mentioned:
Bio:
Lauren Clough is the Co-Founder and CEO of bQuest, the first Care Intelligence Platform purpose-built for the financial services industry. bQuest partners with wealth management firms, RIAs, and family offices to ensure families receive timely, coordinated support during aging, end-of-life, and after-loss transitions.
Drawing on more than a decade as a senior manager in her family’s global logistics business, Lauren brings deep operational expertise in scaling complex, fragmented systems. Her leadership is also shaped by her family’s multi-generational Alzheimer’s journey, which exposed firsthand the gaps between financial planning and aging care support.
At bQuest, Lauren is building the infrastructure that bridges wealth and health equipping financial advisors to show up for clients not only in markets, but in life’s most personal and vulnerable moments.
Her mission is to transform financial services by making longevity planning and care coordination a standard offering so that every family under the guidance of a trusted advisor has clarity, advocacy, and real support as they navigate caregiving and aging.
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The Get Ready Money Podcast and its guests do not provide investment advice. All content is for educational purposes. Guest opinions do not necessarily reflect the opinions of The Get Ready Money Podcast and Tony Steuer.