Description

How Smart Research Fuels Sticky Content

Do you ever feel like your content isn’t connecting, no matter how much time you pour into creating posts, videos, or newsletters?

Content creation is one of the most time-consuming tasks for solo business owners, and it can be incredibly discouraging when the results don’t match the effort put in.

In this episode of the Amplify Your Authority podcast, we'll tackle the “content blues,” and I'll share simple research methods to help you understand your evolving audience, boost engagement, and finally see your work pay off.

Discover actionable ways to align your brand, build authority, and create content that sticks.

What You’ll Discover in This Episode:

• Why are many entrepreneurs burned out by ineffective content creation
• How understanding your audience’s needs helps shape your strategy
• The power of quizzes as lead magnets and audience research tools
• Creative, non-intrusive ways to use surveys for fast audience insights
• Free and practical SEO tools to keep your content relevant

Resources Mentioned

Free Marketing Strength Quiz

If marketing ever feels heavy or off-brand, this quiz will help you discover an approach that fits your strengths and feels like you again.

In just 2 minutes, find the natural way to market your business that aligns with your personality, values, and goals.

Free Quiz Bonus: How to Create Effective Lead-Generating Content ebook.

Click Here: https://marisashadrick.com/quiz

For more resources, visit the show notes on my website. 

Click Here: https://marisashadrick.com/podcast/episode-138-how-smart-research-fuels-sticky-content-part-ii/

Skip Hours of Prompt Trial & Error with ChatGPT

Whether you’re writing, planning, analyzing, or brainstorming, my C.O.N.T.E.X.T. ™ method transforms ChatGPT into a consistent marketing assistant. No steep learning curve.

Free Download!

https://marisashadrick.com/prompts

If you’re ready to grow with effective marketing that actually feels manageable, here’s your next move.

Inside AI Lab for Solopreneurs, get Custom GPTs, templates, and coaching to grow your business.

Visit: https://marisashadrick.com/community

Listen to the "Amplify Your Authority" Podcast! Click Here!

Rate & Review: If you enjoyed this episode, please take a moment to leave a 5-star rating and review on Apple Podcasts.

Tip: Answer these questions inside of ChatGPT (free or paid) and have AI craft your review!

• How did you discover this podcast?
• What's your biggest takeaway from this episode?
• How has this podcast helped your current journey?

Thanks so much for taking a few minutes to craft a review!