Business owners often complain that young people don't have the attitude, work ethic or ambition they used to.
But what if the real problem isn't the next generation?
What if businesses simply haven't learned how to engage them?
Recorded on Necker Island, Peter Boolkah speaks with 15-year-old social entrepreneur Ali Kitinas, who started her first business at just 11 years old and was already running multiple ventures by the time of this conversation.
Ali shares how she uses entrepreneurship to create social impact, while Peter challenges business owners to rethink some of their assumptions about younger people entering the workforce.
You'll discover:
The next generation does not necessarily need to become more like us.
Business leaders may need to become better at understanding them.
Great talent exists at every age. The question is whether your business knows how to recognise and engage it.
CONNECT WITH PETER BOOLKAH
Website: https://www.boolkah.com
LinkedIn: https://www.linkedin.com/in/boolkah
Instagram: https://www.instagram.com/pboolkah/
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ABOUT PETER BOOLKAH
Peter Boolkah is a business coach, author and speaker who has spent more than 20 years helping business owners build stronger, more valuable businesses that do not depend on them for everything.
He is the creator of The Hamster Wheel Trap® and author of Your Business Sucks: Build a Business That Works Without Destroying Your Life.
Peter works with founders and leadership teams on the issues that ultimately determine whether a business creates freedom or becomes another job: leadership, founder dependency, people, profit, execution, scaling, exit readiness and enterprise value.
His approach is direct, practical and built around one simple question:
Do you own the business, or does the business own you?
Learn more at https://www.boolkah.com
