The new year always gives us that fresh-start feeling. A little more clarity. A little more motivation. And a quiet nudge that maybe this is the year things finally shift.
In today’s episode, we’re kicking off 2026 by talking honestly about visibility, branding, and what it actually takes to become in demand as a wedding photographer or filmmaker. Not just busy. Not just posting. But booking the kind of clients and weddings that move the needle and light us up creatively.
So many of us are doing all the “right” things and still feel invisible. We’re showing up online. We’re posting consistently. We’re trying to keep up with trends. And yet the bookings don’t always reflect the effort.
And the truth is, visibility alone isn’t enough.
In this conversation, we’re introducing the framework behind our brand new Magnetic Brand Masterclass and walking through what it really looks like to build a brand that attracts the right clients, better opportunities, and sustainable growth. We talk through who we’re actually trying to reach, what we’re putting out into the world, where we’re showing up, and why getting clear on our deeper motivation matters more than ever as we scale.
Save your seat now at https://thelevelupco.com/masterclass
Timestamps:
00:00 - 02:10 | Welcome to 2026: Setting the Tone for Growth
02:11 - 04:18 | Introducing the Magnetic Brand Masterclass
04:19 - 10:23 | The “Who”: Defining Your Ideal Client & Brand Clarity
10:24 - 16:45 | The “What”: Curating Work That Attracts the Right Clients
16:46 - 19:51 | The “Where”: Choosing the Right Platforms for Visibility
19:52 - 22:12 | Your “Why”: Motivation, Fulfillment, and Scaling in 2026
The next round of The Luxury Mastermind will start in Spring 2026! We are thrilled to welcome you inside our signature 8 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind
📲 Love this episode? Screenshot and share it on social media! Tag us on Instagram at @TheLevelUpCo and let us know your biggest takeaway.
The Level Up Co. Resources:
- Wedding Planner Email Templates: https://thelevelupco.com/planner-email-template-bundle
- Elevated Client Experience Bundle: https://thelevelupco.com/client-experience-bundle
- Elevated Shot List: https://thelevelupco.com/elevated-shot-list
- The Luxury Framework Course: https://thelevelupco.com/theluxuryframework
- The Luxury Pricing Mini Course: https://thelevelupco.com/reset
Connect with Taylor , Kelley + The Level Up Co.:
🔗Instagram: https://www.instagram.com/thelevelupco/
🔗Taylor's Instagram: https://www.instagram.com/taylorpetrinovich/
🔗Kelley's Instagram: https://www.instagram.com/618studios/
💻Website: https://thelevelupco.com/
