Description

🎙️ AI-Generated Content: Pitfalls, Ethics & How to Use It Like a Pro | Brand of Brothers

In this sharp and insightful episode of Brand of Brothers, hosts Doug Berger and Johnny Diggz unpack the growing wave of AI-generated content—from ChatGPT, Claude, Gemini, and Perplexity to image generation tools and search engine disruption.

Is AI the ultimate content creator or a creativity killer? Doug and Johnny explore the right ways to use AI in content strategy and brand development, what to watch out for, and why transparency and human oversight still matter more than ever.

🔍 What You’ll Learn:

• Why AI should be a tool, not a replacement for talent
• The 80/20 rule of generative content: good enough isn’t always good
• How voice, tone, and consistency suffer when brands over-rely on AI
• Tell-tale signs your content was written by a bot (hello, em-dashes!)
• Why SEO is evolving into LLMO and AIO—and how to adapt your content now
• The dangers of hallucinations, misinformation, and overconfidence in LLMs
• How to collaborate with AI to improve—not outsource—your creative process
• Legal and ethical risks: copyright, transparency, and client disclosure
• Why AI-generated logos are risky business (trademark issues, raster pitfalls)
• What tools can and can’t do when it comes to layered design files
• Using AI for content evaluation and feedback—not just generation

💡 Who Should Listen:

• Marketers and content creators navigating AI tools in real workflows
• Startup founders considering AI-generated branding or articles
• Agencies and consultants wanting to use AI ethically with clients
• SEO professionals exploring the next frontier: LLMO (Large Language Model Optimization)
• Creative directors and designers dealing with AI-based visual requests

Doug and Johnny don’t just talk theory—they walk through real scenarios, share hands-on advice, and deliver a healthy dose of humor as they navigate the weird, wild, and wonderful world of AI content. If you’re creating or managing content in 2025, this episode is a must-listen.

Presented by Remixed – helping brands create authentically in an increasingly automated world.

🎶 Music by PRO
 🎙️ Production by Johnny Diggz, Simon Jacobsohn & Doug Berger
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