Every supplement brand hits this crossroads: Amazon or direct-to-consumer?
In this episode, I think through:
Whether you're just starting out, doing $500K annually, or pushing past $5M, this episode will completely change how you think about channel strategy.
This isn't about tactics. It's about understanding what business you're actually building and whether it's an asset worth owning or just revenue on someone else's platform.
Learn more about The Supplement Business Accelerator Group at https://creativethirst.com/group
If you're interested in working with me and my team to improve your supplement business. You can learn more at my website https://creativethirst.com