Diane Woodburn speaks to Paula Hegele, President at Maui Wine. In this podcast Paula talks about joining what was originally Tedeschi Vineyards in 1990, what sparked the original idea to grow grapes on Maui, navigating the pros and cons behind the global success of their pineapple wine, how decisions were made to expand the grape and wine portfolio, why syrah was viewed as an important addition, how the success of the grapes and wines kept the terrain and conditions of Maui front and center, navigating tourism challenges over the years, how the tasting room became a more personalized experience due to the pandemic, the history of the Rose Ranch at Ulupalakua where the vineyards are located, and her advice for entrepreneurs.
