Today we separate your rate from your worth. Your price is a boundary. Your value is the outcome you create. When you mix them, fear runs your business and your body pays. Here's the trap. "If I charge more, I'm finally enough. If I charge less, I'm not." That belief turns sales into a validation exam. You overgive to deserve the number. You chase to avoid shame. You burn out. We're not doing that anymore. Today, you set rates from power, not fear.
